MEDIA @ EFM

Creative Europe MEDIA @ EFM – Programm 

Freitag 13. Februar

• 12.00–13.00 Uhr | The MEDIA Carbon Calculator | Präsentation

📍 Creative Europe MEDIA Stand 

Sonnag 15. Februar 

• 14.00–15.30 Uhr | Dive into innovation projects funded by Creative Europe MEDIA | Showcase

Präsentierte Projekte: 

- Digital agent  Within this project, our consortium suggests the conceptualization and first implementation of a cross-sectoral, digitised, scalable and affordable management service for artists and technical personnel within the audio-visual and other creative sectors.

- Illumina Twin Illumina Twin is a software solution for film production to improve the quality and efficiency of the workflow in virtual movie studios. In a classic virtual studio, the mapping of the light works like a semi-transparent mirror: the light shines from the virtual backdrop into the real set, yet the light from the real set is not continued into the virtual set. With IlluminaTwin, the semi-transparent mirror becomes a window that transmits light in both directions in real time. Our hardware agnostic tool will capture real lighting conditions on a film set and recreate them in real time on the LED wall.

- Unlock The Community 2: AI & Big Data Edition  Mass marketing has failed. European film and live entertainment companies need to find more sustainable ways to drive revenue. We believe they need to build a community of fans and go 'direct-to-consumer'. Pioneered by great companies like A24, we want to productise such innovation to drive adoption, save jobs and spread European culture.

- Gamebook PIC Platform The Gamebook PIC Platform is a web-based, AI-powered, data-driven platform to promote Intellectual and Cultural Property in the creative industries with Promotional Interactive Content (PIC). The platform targets users across creative sectors including book publishing, film, toys & games, museums, broadcasting, performing arts, and advertising. The project’s objective is to help these sectors grow their audiences and extend their traditional value chains with interactive Promotion-as-a-Service activities across all major digital platforms, social channels, and languages.

📍 EFM Conference Lounge 

Montag 16. Februar 

• 10.00–11.00 Uhr | Networks of European Festivals Call 2026 | Infosession
• 11.00–11.40 Uhr | European Film Distribution Call 2026 | Infosession
• 11.40–12.00 Uhr | My Metastories | Showcase 
• 14.00–15.00 Uhr| Skills & Talents Development Call 2026 | Infosession 
• 15.00–15.20 Uhr | Want to work as an expert for Creative Europe MEDIA? | Infosession

📍 EFM Conference Lounge